Guess: Streetwalker Fashion for All
Seriously, what runs through your mind looking at the above ad?
I mean, who is this appealing to?
What does she look like she’s doing? And where is she going??!
Really, Mr. Paul Marciano!!
I feel that in the past couple years Guess ads are getting more and more…um…skankalicious. The brand has always been about sexuality – both subtle and overt…but something like this I feel kind of crosses the line, like those American Apparel ads. (warning: semi-NSFW images if you click)
Is this post-feminism at play or just some guy’s misogyny? (Or being totally out-of-touch with his consumers?)
What kind of woman would buy this?
What’s your take?